Go-To-Market Strategy Template

  • Created by ex-McKinsey, Bain & BCG consultants
  • 307 PowerPoint slides
  • 4 real-life case examples
Example of a Go-To-Market
Strategy template separated into different steps

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Create winning GTM strategies, faster.

Save hundreds of hours and deliver consulting-grade Go-To-Market strategies with proven frameworks, structured storylines, and ready-to-use slides.

Best-practice slides
Best-practice slides

307 Powerpoint slides based on proven consulting frameworks complete with storyline and best-practice slide layouts

Step-by-step guide
Step-by-step guide

Practical guide on structuring your Go-To-Market strategy developed by ex-McKinsey, Bain, and BCG consultants

Full-length case examples
Full-length case examples

4 full-length examples so you can see what a robust GTM strategy looks like in different situations

Easy to recolor, tweak, and edit

All slides in the GTM Strategy template are 100% customizable, meaning you can change everything from colors to fonts to layouts to footnotes. Copy/past individual slides or steal entire sections. Match the template to your company format and color schemes with just a few easy clicks and give it your own personal style.

Fully customizable

Created by top-tier consultants

This Go-to-Market Strategy Template is designed by former consultants from McKinsey, Bain, and BCG. Having collectively crafted and delivered numerous successful GTM strategies across various industries, we’ve distilled our deep expertise into this comprehensive toolkit—allowing you to easily develop your own powerful, results-driven strategies.

Template details

Our Go-To-Market Template is based on a proven framework

Our Go-To-Market Template is built based on a robust structure used by top tier management consultants in thousands of organizations across the world.

Ideal for a range of use cases...

4 full-length GTM examples included

The Go-To-Market Template includes four real-world, consulting-grade GTM strategy examples: a logistics company Board update, a B2B SaaS GTM strategy, growth levers for a professional services firm, and GTM focus areas for construction management software. Each example delivers actionable insights to inspire your own strategy.

307 PowerPoint slides

The Go-To-Market Template contains ready-to-use slides and real-life case examples developed by ex-McKinsey, BCG, and Bain consultants.

What can you use the Go-To-Market Template for?

  1. Create and present an effective go-to-market strategy that inspires action and provides a clear playbook for taking your product to market and growing sales
  2. Tie together different elements of the playbook like customer input, sales strategy, marketing tactics etc. so they all work in unison towards the goal of optimally reaching and converting a target customer segment.
  3. Describe each element of the playbook in practical, actionable terms using slide layouts like top-tier management consultants.
  4. Present a plan and core metrics to measure to help implementation and follow-up.
  5. Understand how a go-to-market strategy ties into the overall business and product strategy and can lead to tactical plans within functions like marketing, sales, customer support etc.
Hands-down the best resource for quickly structuring and communicating go-to-market strategies. Exceptional value.
Jordan SchlipfCEO

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Jun 12, 2025
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Jun 6, 2025
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Thank you for everything Kasper. The document is impressive.
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Jun 6, 2025
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I now own the Consulting Tool Kit, Consulting Proposal and Business Strategy Slide decks and I am very excited. Thank you very much for your great work.
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May 31, 2025
I recommend this product
I previously procured a consulting deck from your team and was very impressed with the quality and impact it had.
Thomas N.
May 28, 2025
I recommend this product
Your templates are great. Thank you very much for the great resource content.
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