Strategy
How to Write a Market Entry Report: The Structure McKinsey, BCG, and Bain Use
A market entry report compares geographies to support expansion decisions. Explore the structure McKinsey, BCG, and Bain use to build one.
Apr 8, 2026
When creating a new presentation or project report it can be helpful to see how others have done it in the past.
Here, we have gathered some slide decks from Bain & Company that are publicly available across the internet. To make it easier for you to get an overview, we've divided them into categories and sorted them chronologically.
Some of the decks are .pdf and some are only available in an online version. There are a couple of longer, interesting client reports but be aware that these are of an older date. In addition, there are several industry reports and some general topic presentations.
You can find similar lists of presentations for McKinsey here and BCG here.
If you want to see some recent real-life consulting slides used with corporate clients, go to our templates to get specific full-length case examples related to each topic.
Full list of available Bain presentations
Client projects:
- Bain - Business Cost Optimization at Con Edison (2019)
- Bain - Syracuse University Diagnostic report (2014)
- Bain - Achieving Operational Excellence at University of California, Berkeley; Final Diagnostic Report – Complete Version (2010)
- Bain - Achieving Operational Excellence at University of California, Berkeley; Interim Report (2010)
- Bain - University of North Carolina at Chapel Hill - Cost Diagnostic: Final Report (2009)
- Bain - Wright Airways: Briefing pack (likely 2008)
- Bain - School Start-up Plan: Overview and Instructions (Unknown)
Industry reports/market overviews:
- Bain - India Private Equity Report 2024 (2024)
- Bain - Winning the right to deploy AI: Dedication to craft, designing the right experiments, and creating leverage at scale (2024)
- Bain - 2023 Global Private Equity Report (2023)
- Bain - Introduction to Bain & Company / Report on resilience (2021)
- Bain - The future of supply chain in a post-COVID world (2021)
- Bain - Luxury and Coronavirus: Figures, Trends and CEO Agenda (2020)
- Bain - Covid-19: Chile's Consumer Pulse Update (2020)
- Bain - Covid-19: Argentina's Consumer Pulse Update (2020)
- Bain - Covid-19: Columbia's Consumer Pulse Update (2020)
- Bain - Covid-19 Retail Webinar: Scenarios and Implications for Brazil (2020)
- Bain - COVID-19 Fact base and potential implications for Brazil (2020)
- Bain - How to Accelerate Digital Solutions to Win in the New Normal (2020)
- Bain - Procurement through COVID-19 (2020)
- Bain - COVID-19 - Commercial Aviation: outlook and scenarios (2020)
- Bain - Covid-19: Brazil's Consumer Pulse Update (2020)
- Bain - Covid-19: A Multimillion Results Journey through Operations Efficiency (2020)
- Bain - The Future of Luxury: A Look Into Tomorrow to Understand Today (2018)
- Bain - Fast Forward Your Route To Consumers (2017)
- Bain - Employee Inspiration: How to Create Energy That Drives Better Customer Outcomes (2016)
- Bain - Altagamma 2014 Worldwide Markets Monitor (luxury) (2014)
- Bain - 2011 China Luxury Market Study (2011)
- Bain - Bain/IAB Digital Pricing Research (2008)
General presentations and interview materials:
- Bain - Introduction to Bain & Company (2021)
- Bain - Covid-19: Situation Report and Action Agenda (2020)
- Bain - Engaging your organization to deliver results (2019)
- Bain - Employee Inspiration: How to Create Energy That Drives Better Customer Outcomes (2016)
- Bain - Thoughts on Consulting (2015)
- Bain - 'Crack the Case' - Bain & Co. Apprenticeship (2011)
- Bain - Introducing Bain and the way we work: Presentation to FCEE-UCP (2007)
- Bain - Mock Case Interview Guide (2007)
- Bain - Additional Case Interview Practice (2006)
- Bain - Bain-Chicago Practice Casebook Consultant / Summer Associate (2004)
- Bain - Pursuing a 5 Star Employee Experience (date unknown)
- Bain - Stress Management at Bain (date unknown)
- Bain - Introduction to Bain (date unknown)
- Bain - Bain & Company: How to Assess Disruption in Due Diligence, sources of disruption (date unknown)
- Bain - Bain & Company: How to Assess Disruption in Due Diligence, tipping points (date unknown)
- Bain - Case Interview Workshop (date unknown)
- Bain - Vending Machine case study (date unknown)
- Bain - Hospital Co Case Interview (date unknown)
- Bain - Electronics Co Case Interview (date unknown)
- Bain - CraftsCo Case interview (date unknown)
- Bain - Retail Co Case Interview (date unknown)
- Bain - Business Case 02 (date unknown)
- Bain - Case Interview overview (date unknown)
- Bain - Robert’s secular PEG Bible (date unknown)
Collaborations:
- Bain - e-Conomy SEA 2021 - Roaring 20s: The SEA Digital Decade (2021)
- Bain - e-Conomy SEA 2020 - At full velocity: Resilient and racing ahead (2020)
- Bain - e-Conomy SEA 2019 - Swipe up and to the right: Southeast Asia's $100 billion Internet economy (2019)
- Bain - Beauty@Digital - A study by Bain & Google (2016)
If you want to see some recent real-life consulting slides used with corporate clients, go to our templates to get specific full-length case examples related to each topic.
Bain client projects
Business Cost Optimization at Con Edison (2019)
Two related decks embedded in court documents. Covers the cost optimization opportunities at Con Edison, both in a short summary deck of 9 pages and in a longer workshop deck of 49 pages. Note, downloads directly as a PDF file.
Good inspiration for: Discussing and grouping initiatives in an easy-to-understand way.
Syracuse University Diagnostic report (2014)
38 page diagnostic report identifying opportunities to improve efficiency and effectiveness at Syracuse University. Goes over purpose and vision, current situation, and potential levers for improvement.
Good inspiration for: Systematically discussing improvement drivers/levers.
Achieving Operational Excellence at University of California, Berkeley; Final Diagnostic Report – Complete Version (2010)
Full 205 page report on how to improve operational excellence and save costs at the University of California. Starts with the vision and purpose of the project, the idenfitied areas of opportunity compared to benchmarks, and details where the gaps are in each area and what best practice looks like.
Good inspiration for: Creating a full-length opex report.
Achieving Operational Excellence at University of California, Berkeley; Interim Report (2010)
20 page interim report for the same opex project as above. Summarizes process, initial areas of opportunities, and examples on improvements in some areas, as well as next steps for the project.
Good inspiration for: How an interim report plays together with the full length final deliverable.
University of North Carolina at Chapel Hill - Cost Diagnostic: Final Report (2009)
15 page summary deck of the cost saving opportunities at University of North Carolina. Recaps the overall operational excellence project plan, the cost diagnostics methodology used, and the initiatives identified as well as associated estimated cost savings.
Good inspiration for: Succinctly summarizing several initiatives and using color coding to link them to overall areas.
Wright Airways: Briefing pack (likely 2008)
Short 19 page deck on the performance of Wright Airways, market dynamics impacting them, and profitability drivers and how they will likely change in the future.
Good inspiration for: Creating a short and to-the-point market study.
School Start-up Plan: Overview and Instructions (Unknown year)
9 page deck describing an Excel-based checklist for opening a grammar school, including what the tabs are and how to use the Excel.
Good inspiration for: Creating a guide for users.
We will keep adding more decks and more descriptions, so come back for ongoing inspiration.
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